Making and breaking license and distribution agreements:
Risks, rewards, practical tips and lessons learned
Wednesday 26th August, 9.00-12.00
Commissions:
Technology, Media and Intellectual Property - Distribution
General Reporters : Julia Blind (Distribution), Florian Stamm (Distribution), Yan Pecoraro (IP/NT), Silvia Mondini (IP/NT)
Sales of products are the superior target of many businesses. Quite often, companies do not have enough resources to sell their products directly, in particular when their activity involves several jurisdictions. Then, they have to focus on building up an adequate network with distributors and licensors. Distribution agreements and license agreements involve many unique issues. Business people and attorneys involved in such transactions need a founded working knowledge of the business and of the legal factors that must be dealt with when negotiating distribution or license agreements. The working session will deal with a very practical approach with the main legal issues usually addressed in distribution and license agreements. In particular, the working session will provide participants with a comparative view on the main standard clauses used in the different jurisdictions. Attendees will be involved in the solution of practical cases negotiating in a multi-jurisdictional context the best deal from Manufacturer’s and Distributor’s and also from Licensor’s and Licensee’s perspectives and finding a way out from bad deals.



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